Ironman

Re: Ironman

Postby ranger49 » Jul 30th, 2019, 8:59 am

"The cost to the City of Penticton to host Ironman for five years is $410,000 — broken down to $299,000 in cash and $111,000 of in-kind support."

https://www.pentictonwesternnews.com/news/what-does-it-cost-the-city-of-penticton-to-host-ironman/

I read the Castanet article first and was assuming it was annual, then I read it worded differently here. I'm not sure which it accurate. Either way, it's a meagre cost for the benefit.

Here's a quote from NYtimes: https://www.nytimes.com/2016/02/14/your-money/when-amateur-ironmen-pay-for-the-elite-treatment.html:

"A 2015 survey conducted for the World Triathlon Corporation — the Tampa, Fla.-based organizers of Kona and other Ironman races — found that the average annual household income for Ironman participants is $247,000. USA Triathlon, the largest multisport organization in the world, says the average income for all triathletes, including those at shorter distances, is $126,000.

“I don’t know if it’s a rich person’s sport, but it’s certainly an upscale person’s sport,” says Dr. Steven Jonas"

Those are US dollars. Familys with disposable income who enjoy healthy sport. Sounds like a pretty good tourist to try and attract to me.

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