Restaurant draws controversy with a hostile help-wanted ad
Posted: Jan 4th, 2013, 6:22 pm
A Hamilton restaurant that describes itself as “no place for the timid” has served up a rather hostile job advertisement.
Hillbilly Heaven owner Cameron Bailey took out some hostility on people who don’t show up for interviews when he posted an ad on Kijiji Thursday asking for servers and counter staff at the downtown location.
In rhetoric that has the undertones of Seinfeld’s “Soup Nazi,” Hillbilly Heaven took a shot at people on social assistance.
“We know that Ontario’s overly generous unemployment and OW (Ontario Works) systems make it seem pointless to accept a job but we want people that are better than that,” Bailey wrote. “It’s that simple.”
The southern barbecue restaurant, which serves pulled pork, ribs and sandwiches, warned job-seekers not to send a resumé — it will be deleted.
And don’t call — they won’t talk to you.
You have to show up in person at the 647 Upper James St., between 2 and 4 p.m. and be prepared for a 20-minute interview.
“We call to schedule interviews. Half of you don’t even bother to return the call,” the ad reads.
“We schedule interviews and 75 per cent of you don’t bother to show up for the interview.
“We offer the job and 30 per cent of you accept it and then don’t bother to show up for work on the first day.”
Judging from the response so far, it appears to be working, because well over 300 people have visited the advertisement and caused a media storm in Hamilton.
After his two-hour job fair Friday, Bailey said "only" 16 people showed up and he hired one person on the spot. That person had a wife and two kids, "so that part is a good news story," Bailey said.
“I am sure he is a very happy man. That’s what all this was about and I am happy that we could help him," said Bailey, who was looking to hire three staff.
The restaurant has been taken aback by the publicity the ad has generated.
Bailey tweeted this on Friday: “Media is blowin’ up over our job posting — on the radio 3 times today. Go figure, didn’t think calling a spade a spade was such a big deal.”
Bailey told the Toronto Star that the wording of the ad “may be a little harsh, but it made me happy.”
He said he pays well, with staff earning $10 an hour plus tips, which can come to about $600 for a 40-hour week.
“Once I know you’re good, I give you a lot more money, so you don’t leave,” he said.
Unconventional tactics are nothing new for the restaurant.
Bailey caused a stir last year when he posted a big sign by the cash register that said halal, rice, kabob, shawarma and other items are “things we don’t have and never will.”
On the door it said “to better serve you, our staff speaks ENGLISH.”
The restaurant is located in an area populated by many people of Middle Eastern descent.
Bailey told the Toronto Star that he makes no apologies for his attitude.
“This is my own country — we’re going to demand a few things around here. I don’t really care. Don’t try to intimidate me. We serve what we serve. Don’t yell at me and expect me to change that. Call me a racist all you like; it’s not going to change.”
Bailey poked fun at himself, too, over the ad’s venom.
“I just turned 50 and I guess I’m on my way to being a grumpy old man,” he said, laughing.
http://www.thestar.com/news/canada/arti ... -kijiji-ad